Brand licensing
Building opportunities for partners to associate themselves with the heritage and pop fun of the Official Charts brand.
Over the past few years, the Official Charts Company has sold more than three million books and music compilations through key license partnerships with Nine Eight Books, Michael O’Mara Books, Omnibus Books, Guinness World Records, Virgin Books and Now That’s What I Call Music.
Building upon this success, Official Charts Company is expanding into the fast-developing world of consumer brand licensing, through a licensing program which will look to expand into various product categories, with a focus on the UK and Ireland market and a primary target audience of 16-30 year old male and females, plus a secondary target audience of 8-16 year old male and females.
As part of this exciting new development, we are creating a merchandise style guide, filled with vibrant designs and concepts for chart loving, pop enthusiasts and music fans.
The focus of this initiative is not about focusing on one artist, but on the vast array of talent across various genres which define certain eras in popular music history, utilising the Official Charts’ role in chronicling many decades of music history by placing the history and heritage of our charts at their heart.
For more information about our licensing program please contact: commercial@officialcharts.com.