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Rocstrong pushes back at the power and influence of money in new single Ching Ching Ching - premiere
"The video tries to show the contrast depending on where you live, and how we all have truly become slaves to the money."
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Genre-defying Irish artist Rocstrong is back with his punchy and political new single Ching Ching Ching.
Premiering exclusively with OfficialCharts.com/Ireland ahead of its full release tomorrow (October 26), Ching Ching Ching is the first taste of the Dubliner's upcoming EP All On Black, which drops December 3rd.
Ching Ching Ching addresses the power and influence of money, and while it well make the world go round, we have "become slaves to the money".
"My main goal with this record and video would be to show the undeniable contrast that this world has to offer," explained Rocstrong. "Hunger and misery have a hold on the majority of our population, while the 1% thrives on unimaginable power and luxury.
"The video tries to show the contrast in these two realities, depending on where you live, and how we all have truly become slaves to the money. It is also a pushback against mainstream media and big business, who hype up the importance of money, and want us to believe that if we work our ass off, we will someday achieve this ‘idyllic’ lifestyle.
"In the end, many of us live blinded and look away on many issues, maybe because we think we can’t do anything about it, or maybe because we no longer care about making this world a better and more fair environment."
To support his new EP, Rocstrong is performing a headline set at The Convention Centre in Dublin on November 23.
© IRMA
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