hmv to open Europe's largest music and entertainment store The hmv Vault in Birmingham

hmv are bouncing back with a new flagship branch.

hmv have announced plans to open Europe's largest music and entertainment store next month.

The hmv Vault will commence business in Birmingham's Dale End from mid-October in a 25,000sq ft. retail space, a clear sign that the retailer's resurgence on the UK high street is going from strength-to-strength.

hmv was rescued from administration by Canada's Sunrise Records in February 2019. While 27 stores were initially set for closure, 14 were then saved from shutting their doors for good after deals were secured with landlords.

The hmv Vault features a permanent stage area and PA sound system, with plans in place for in-store signings and performances every week. The new outlet promises to be a "dedicated vinyl paradise", with particular appeal to specialist record collectors with a wider range of classical, jazz, folk, country, blues and world music titles available that in their other stores.

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